London-based design duo Marta Marques and Paulo Almeida combined talents while on the Fashion MA at Central Saint Martins and launched Marques’Almeida in 2011 with a concept collection of denim-on-denim ensembles. In 2014 the designers were awarded NEWGEN sponsorship from the British Fashion Council / Topshop, showing for 5 seasons as a part of NEWGEN. Since then, the brand has bolstered the designers’ avant-garde aesthetic, growing into an expansive label including ready-to-wear, handbags and shoes. Marques’Almeida brings a dose of early ‘00s nostalgia to contemporary fashion. Each collection has an inviting, nostalgic charm spiked with modern attitude. Marta Marques and Paulo Almeida subscribe to the Helmut Lang school of thought, where ‘fashion is about attitude not hemlines.’ While their aesthetic evokes raw effortlessness, the pair’s technical sensibilities are revealed in the construction of each piece.